CRAIG GREEN SS25 COLLECTION
Craig Green SS25: A Tapestry of Memory and Masculinity
Craig Green’s SS25 collection unfolded as a deeply personal narrative, a quiet yet powerful exploration of identity, memory, and the bonds that shape us. After a reflective pause from the runway, Green returned with a show that felt like an open letter—raw, emotional, and profoundly human. This season, he turned his gaze inward, drawing from the complexities of father-son relationships and the weight of inherited expectations.
“I was hesitant to speak about it because it felt too sentimental,” Green shared after the presentation. “But this collection is about my dad.” The loss of his father at the end of last year became the emotional undercurrent of the work, a meditation on love, absence, and the ways we carry those who came before us.
True to his roots, Green’s designs began with utilitarian foundations: chore jackets, trench coats, and workwear silhouettes that have become his signature. Yet, as always, he pushed these forms into uncharted territory. This season, he reimagined heavy-duty industrial materials and sports equipment into exoskeletal biker jackets, layered with protective patches and shooting pads. “Functions that are quite dark,” he noted, hinting at the duality of strength and vulnerability.
The collection then shifted into softer, more introspective realms. Draped ponchos merged cotton handkerchiefs and tea towels, while polo shirts bore naive prints of cars and trucks—childhood symbols that spoke to early notions of masculinity. “It’s strange,” Green mused, “how from the moment you’re born, your world is filled with images of tractors and fire engines, even on the bibs you wear.” These motifs, universal yet deeply personal, became a lens through which Green examined the shaping of identity.
The finale offered a sense of release, a liberation from the weight of expectation. Delicate, tissue-like layers and artfully printed tabards floated down the runway, their lightness a stark contrast to the heavier themes of the collection. It was as if Green had unraveled the complexities of memory and masculinity, only to weave them back together into something new and hopeful.
This collection was not just about clothes; it was about the stories we carry, the people who shape us, and the freedom to redefine ourselves. Craig Green’s SS25 was a reminder that fashion, at its best, is a mirror to the soul.
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